Caution! You might fall in love with this one...
Why It's Cool:
A girl from Kansas goes to New York City to pursue a Broadway career and winds up with a growing business baking cookies in the heart of Brooklyn.
Why We Love It:
It's simply without being fussy. Just like the cookies. In the first minute, you feel like you've known Alison for years. Her story is one of dreams and winding paths that take you not where you set out to go, but where you were meant to go. As we saw with Founder's Brewing, the filmmakers deploy subtle techniques to allow Butter + Love's story to flourish.
What You Can Learn From It:
Life is full of twists and turns. You likely didn't arrive where you are in your business by following a straight line (but if you did, that's cool too). However, those twists and turns can help you weave your story into the fabric of the community around you.